Simple, Transparent Pricing

Simple pricing that grows with you

Start free, scale automatically. No tier picking, no surprise bills.

No setup fees
Cancel anytime
Free plan forever
Pay only for active contacts

Free

Try LazyInsight on a small list — no credit card required.

$0

Forever free, fair-use limits apply

  • 500 contacts
  • 2,000 emails / month
  • 3 abandoned cart workflows
  • 5 AI email draft generations / month
  • Standard email templates
  • Email support
Recommended

Pro

$9/mo base + $0.008 per active contact, capped at $2000/mo

Forecast at5,000 contacts
$49/month forecast

$9 base + $40 usage

Auto-scales with your active contact count

  • 250,000 active contacts before cap-raise
  • Unlimited automated workflows
  • Unlimited AI email drafting (within rate limits)
  • Custom email domain (DKIM/SPF auto-managed)
  • Priority email support (24h SLA)
  • Branding removed
Start with Paid Plan

Approve the cap once; charges scale silently below it. Email overage: $1.00 per 1,000 emails above 10× active contacts.

Feature Comparison

Everything in Free vs. everything in Pro at a glance.

Feature
Free
Pro
Plan limits
Active contacts
500
Up to 250,000 (auto-scaling)
Emails per month
2,000
10× active contacts
AI email drafts per month
5
Unlimited (rate-limited)
Active workflows
3
Unlimited
Pricing
Monthly cost
$0
$9/mo base + $0.008/contact, capped at $2000/mo
Billing model
Free forever
Usage-based · scales with active contacts
Email marketing
Drag-drop template builder
Custom email domain
Standard email templates
Abandoned cart recovery
Workflow automation
Limited (3)
Unlimited
AI features
AI email drafting
Limited (5 generations/mo)
Unlimited (rate-limited)
Regenerations per draft
1
3
Shopify integration
Native Shopify embedded app
Shopify Billing API
One-click install
Support & compliance
Hong Kong PDPO compliance
Cantonese / Traditional Chinese UI
Email support
Standard
Priority (24h SLA)
Branding removed

Frequently Asked Questions

Everything you need to know about our pricing

Start free, upgrade when you're ready

Ready to recover more abandoned carts?

Install LazyInsight from the Shopify App Store and start with our Free plan today.

No setup fees
Get started in minutes
Cancel anytime
No long-term contracts
Free plan forever
5 AI drafts every month